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UX/UI Design for Bakery to Propose, Redesign and Implement on their Application

UX case study for a local bakery, focused on understanding customer needs and designing a clear, user-friendly experience.

Role: Product Designer

Scope: Strategy, UX, UI, Design System, Test Case

Timeline: 1 month

Collaboration: Product owners, customers from the bakery

What we worked on

Mafer’s Bakery is a local Mexican bakery looking to improve its digital ordering experience. This case study explores how user research and iterative design helped create a clearer, more accessible interface.​

Research & Insights

Customers struggled to products efficiently and complete orders without friction

  • Quick product browsing

  • Clear pricing

  • Easy checkout

User needs

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  • Long navigation paths

  • Confusing categories

  • No visual hierarchy

User needs

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​Simplicity and clarity were more important than feature complexity.

User needs

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Simplicity and clarity were more important than feature complexity.

Design Strategy

I focused on simplifying the information architecture and reducing cognitive load by restructuring categories and highlighting key actions.

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From Wireframes to Prototype

Each iteration refined layout structure, improved readability, and optimized the ordering flow.

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Low Fidelity

Mid Fidelity

Final UI

Final Solution

The final prototype delivers a structured, user-friendly ordering experience designed to minimize friction and improve usability.

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Reflection

This project strengthened my ability to translate research into structured design decisions and iterate based on user feedback.

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